Cookie Notice

This Cookie Notice describes how GoNoodle, Inc. (“GoNoodle,” “we,” “us,” or “our”), uses cookies and other technologies to collect and store information when a user (“user(s),” “you,” or “your”) uses the GoNoodle.com website or the GoNoodle app products (collectively, “Services”).  For additional information about our data processing activities, please review our Privacy Policy.

What are cookies and what information do they collect?

As with most online services, when you use our Services, we automatically collect and store certain information. This may include your Internet Protocol (“IP”) address, device ID, operating system, browser type and version, the dates and times that you visit the Services, the pages of the Services that you visit and the time spent on those pages, and location data sufficient to identify your country, state and city. 

 

Cookies:  

A cookie is a small data file sent from a website or application and stored on your computer or device. Cookies allow us to recognize your browser when you return to our Services and to remember your login information. Cookies also allow us to serve certain features, to better understand how you interact with our Services, and to review aggregated usage. 

 

We use cookies and the Log Data to administer the Services, analyze and improve our Services and tailor our Services to our user’s needs for example, to remember a user has already given a user name and password, so that they do not need to input these every time they move to different pages in the Services, estimate our total audience size and traffic and to target advertisements to users in a specific geolocation.

 

Web Beacons:

Web Beacons are tiny graphics with a unique identifier that may be included on our Services for several purposes, including to deliver or communicate with Cookies, to track and measure the performance of our Services, and to monitor how many visitors view our Services, and if emails sent to users are opened. Unlike Cookies, which are stored on the device, Web Beacons are typically embedded invisibly on web pages or in an email.

 

Third-Party Cookies

We use a variety of third parties to collect, track and analyze usage and statistical information from users, such as the user’s browser type, operating system, browsing behavior and demographic information. 

 

Push Notifications

Parents and educators may be given the option to receive push notifications while using our Services. Depending on the type of device you are using to access GoNoodle, we may need to collect your IP address and a device identifier in order to serve push notifications. You can turn off push notifications off in your device settings.

 

Overall, we use the information we receive from cookie-related data to monitor how the Services are being used and how they perform, to analyze and administer the Services.  Our Services may place both session and persistent cookies on your computer or device. Session cookies typically last for as long as you are using your browser, while persistent cookies will remain even after you close your browser. The length of time that these cookies remain is detailed below.

 

Types and Purpose of Cookies, and the Legal Basis for Cookies

Some of our cookies, described as first-party cookies, are placed by us, and are used to help us operate functioning and effective Services. Other cookies, referred to as third-party cookies, are placed by companies that we work with to provide, maintain, analyze and in some cases advertise on the Services. The legal basis for the collection of information through third-party cookies depends on the type of cookie, as described below.

The details, including our legal basis for collection and processing of the information collected through the cookies is as follows:

  • Strictly necessary cookies:  

These cookies are required in order for you to be able to visit and use the Services. If you disable strictly necessary cookies, the Services will be impacted. The legal basis for the collection of information through strictly necessary cookies is the legitimate interest in providing functioning Services and to protect the security of our Services, and performance of a contract if we have a contractual agreement with you for the use of the products.

  • Functional cookies

These cookies allow us to store choices and settings you may select, such as your language, region and account preferences. If you disable functional cookies, we may not be able to respond to your preference choices and provide the Services in a manner that is tailored to your region. The legal basis for the collection of information through functionality cookies is your consent. 

 

  • Analytics and targeting/advertising cookies

Analytics cookies allow us to collect information on how the Services are used and the scope and demographics of the user base. This includes whether a user has visited the Services previously, how the user came to visit our Services, the volume of users visiting particular areas of the Services and the time they’re spending on particular pages. This allows us to improve how our Services perform and your experience in using the Services. 

 

On our GoNoodle.com website, we also include advertising cookies. These cookies allow us to do some of the things that we do with analytics cookies, and also to target advertisements tailored to your interests. We do not include advertising cookies on the app products. If you disable such advertising cookies you will not receive a customized website experience or targeted advertising. The legal basis for the collection of such information by analytics and targeting/advertisement cookies is your consent.

 

Change settings from within your browser

Be advised that you may change your cookie settings from within your browser by going to the “help” function on most browsers.  If you choose to have your browser refuse cookies, then it is likely that some areas of the GoNoodle.com website will not function properly when you use or visit them.  The instructions for these vary from browser to browser and they may change from time to time as new versions are released. Here are some links to instructions for the most common browsers:

  • Microsoft Internet Explorer

Click here for Microsoft Internet Explorer

  • Mozilla Firefox

Click here for Mozilla Firefox

  • Google Chrome

Click here for Google Chrome

  • Safari

Click here for Safari

 

For other browsers, try searching for “managing cookies in [browser name].”

 

If you have any questions or concerns about our use of cookies and other tracking technologies, please send us an e-mail at privacy@gonoodle.com.  To learn more about our Privacy Policy, please read the policy here.

 

GoNoodle.com Cookies

Name File Explanation Lifespan Type
GoNoodle amplitude_device_id, amplitude_session_id, anonymous_id, gnAnonId Used to track events in Amplitude of users who have not created an account and connect those events to their account when one is created. 5 days First party, analytics
Cloudflare Identifier __cfduid This cookie is used to identify a browser behind a shared IP address and apply security settings when that browser has been authenticated through our security protocols. he cookie allows Cloudflare to identify that browser and not challenge it again. It does not correspond to any user ID in the web application, and does not store any personally identifiable information. 1 year Third party, strictly necessary
Hubspot __hssc
__hssrc
__hstc
__hubspotutk
__hssc This cookie keeps track of sessions. This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp.
__hssrc Whenever HubSpot changes the session cookie, this cookie is also set to determine if the visitor has restarted their browser. If this cookie does not exist when HubSpot manages cookies, it is considered a new session.
__hstc The main cookie for tracking visitors. It contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).
__hubspotutk This cookie is used to keep track of a visitor’s identity. This cookie is passed to HubSpot on form submission and used when deduplicating contacts.
__hssc: 30 minutes
__hssrc: session
__hstc: 13 months
__hubspotutk: 13 months
Third party, Functional
Google Analytics _ga
_gat
_gid
These cookies permit us to distinguish users and throttle request rate _ga: 2 years
_gat: 1 minute
_gid: 1 day
Third-party, Analytics
Segment ajs_anonymous_id, ajs_group_id, ajs_user_id This helps us count how many people visit our property and how they use it 1 year Third party, analytics
Amplitude Amplitude_id_ amplitude_id Used to help identify unique users between session and devices Amplitude_id_: 10 years amplitude_id: session Third party, analytics

app.gonoodle.com Cookies

Name File Explanation Lifespan Type
GoNoodle API _gonoodle_api_session, access_token Tracks logged in status of user _gonoodle_api_session: session access_token: 2 years First party, strictly necessary
GoNoodle user Used to redirect the user to the correct app experience based on user type. For example, a teacher to the educator verison or a student to the kid/family version. User: session First party, strictly necessary
GoNoodle last_session_activity Used to group analytics events into a “session” within Amplitude Session First party, Analytics
GoNoodle API remember_user_token Used to “remember” the logged in user so they don’t have to log in again on next visit 30 days First party, functional
GoNoodle amplitude_session_id used to track the history of a user before they have selected an account type Session First party, analytics
GoNoodle analytics_id Used for tracking events that occur in the applications Session First party, analytics
comScore UIDUIDR The UID and UIDR cookies are associated with comScore; these are used to get 3rd party measurement of our audience size. 720 days Third party, analytics
Google Analytics _ga
_gat
_gid
These cookies permit us to distinguish users and throttle request rate _ga: 2 years
_gat: 1 minute
_gid: 1 day
Third-party, Analytics
Stripe __stripe_mid
__stripe_sid
Stripe is used to make credit card payments. Stripe uses a cookie to remember who you are and to enablepayment processing without storing any credit card information on its own servers. __stripe_mid: 364 days
__stripe_sid: 30 minutes
First party, functional
Customer.io _cio
_cioid
Used to identify visitors and control frequency of and accuracy of emails sent to parents and teachers who have opted in to receive them I day Third party, [TBD]
Facebook Pixel _fbp 90 days Third party, [TBD]
Segment ajs_anonymous_id, ajs_group_id, ajs_user_id This helps us count how many people visit our app property and how they use it 1 year Third party, analytics
Amplitude amplitude_id_, amplitude_id Used to help identify unique users between session and devices amplitude_id_: 10 years amplitude_id: session Third party, analytics

family.gonoodle.com Cookies

Name File Explanation Lifespan Type
GoNoodle API _gonoodle_api_session, access_token Tracks logged in status of user _gonoodle_api_session: session access_token: 2 years First party, strictly necessary
GoNoodle analytics_id Used to redirect the user to the correct app experience based on user type. For example, a teacher to the educator verison or a student to the kid/family version. Session First party, analytics
Amazon (AWS) AWSELB Used to ensure all requests for a given user are routed to the same server via our load balancer 1 day Third party, functional
Google Analytics _ga
_gat
_gid
These cookies permit us to distinguish users and throttle request rate _ga: 2 years
_gat: 1 minute
_gid: 1 day
Third-party, Analytics
Segment ajs_anonymous_id, ajs_group_id, ajs_user_id This helps us count how many people visit our property and how they use it 1 year Third party, analytics
Amplitude amplitude_id_, amplitude_id Used to help identify unique users between session and devices amplitude_id_: 10 years amplitude_id: session Third party, analytics

Disabling, Deleting, or Opting Out of Cookies

There are several different ways to opt out of having cookies placed on your device. We have provided a link to some of them above. In addition, most web browsers allow you to control some cookies through the browser settings. You may use your browser tools to refuse the use of cookies or to delete cookies that have been placed on your device. However, if you disable cookies, you may not be able to use the full functionality of GoNoodle. 

 

Contact Us
For further information on our use of cookies, please contact us:
By email: privacy@gonoodle.com

By regular mail:
Privacy Request – Cookies
GoNoodle, Inc.
209 10th Avenue South
Suite 350
Nashville, TN 37203